This graph shows Apple's iPod revenue as a percentage of the company’s total global revenue in each respective quarter from 2009 to 2014. As the success of Apple's other products, such as the iPhone and iPad became more profound, the share of the company's total revenue generated from sales of the iPod steadily decreased. As of the first quarter of 2014, iPod revenue only accounted for 1.69 percent of Apple's total revenue. This is connected to decreasing iPod unit sales.
iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014*
* Starting with the first quarter of 2015 Apple no longer reports revenue from iPod sales separately.
The quarterly periods for Apple's fiscal year include the following: early October to late December of the previous year (first quarter), early January to late March of the stated year (second quarter), early April to late June of the stated year (3rd quarter) and early July to late September of the stated year (4th quarter). Example: The first quarter of 2008 of Apple's fiscal year covers the period from 30/09/2007 to 12/29/2007.
Includes revenue from iPod sales and also includes amortization of related revenue deferred for non-software services and embedded software upgrade rights.
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Apple. (October 20, 2014). iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014* [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/
Apple. "iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014*." Chart. October 20, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/
Apple. (2014). iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014*. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/
Apple. "Ipod Revenue as a Share of Apple's Total Global Revenue from 1st Quarter 2009 to 4th Quarter 2014*." Statista, Statista Inc., 20 Oct 2014, https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/
Apple, iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014* Statista, https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/ (last visited August 24, 2024)
iPod revenue as a share of Apple's total global revenue from 1st quarter 2009 to 4th quarter 2014* [Graph], Apple, October 20, 2014. [Online]. Available: https://www.statista.com/statistics/253630/ipod-revenue-as-share-of-apples-total-revenue/